Podcast listeners under 50 are more likely than older counterparts to follow podcast hosts on social media or try a lifestyle change because of a podcast | Pew Research Center

April 12, 2023

4. Podcast use among different age groups

Podcast listeners under 50 are more likely than older counterparts to follow podcast hosts on social media or try a lifestyle change because of a podcast

Podcast listeners under 50 are more likely than older counterparts to follow podcast hosts on social media or try a lifestyle change because of a podcast

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Podcast listeners under 50 are more likely than older counterparts to follow podcast hosts on social media or try a lifestyle change because of a podcast

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4. Podcast use among different age groups
Two-thirds of adults 18 to 29 have listened to a podcast in the last year…And about half of podcast listeners ages 18 to 29 listen to a podcast at least a few times a week
Younger adults are more likely to have listened to a podcast in the past year across all education levels
Learning is the most common major reason older podcast listeners cite for turning to podcasts
Podcast listeners under 50 are more likely than older counterparts to follow podcast hosts on social media or try a lifestyle change because of a podcast