{"id":18051,"date":"2008-04-04T00:00:01","date_gmt":"2008-04-04T05:00:01","guid":{"rendered":"https:\/\/alpha.pewresearch.org\/pewresearch-org\/short-reads\/%year%\/%monthnum%\/%day%\/celebrity-chasing-online\/"},"modified":"2024-04-14T03:43:27","modified_gmt":"2024-04-14T08:43:27","slug":"celebrity-chasing-online","status":"publish","type":"short-read","link":"https:\/\/alpha.pewresearch.org\/pewresearch-org\/short-reads\/2008\/04\/04\/celebrity-chasing-online\/","title":{"rendered":"Celebrity Chasing Online"},"content":{"rendered":"

Slightly more than a third of online adults (36%) have used a search engine to find information about celebrities, compared with 23% of online adults who report using a search engine to find information about a family member, and just 9% who report using a search engine to find information about someone they are dating. The likelihood of using search engines for this purpose also increases with education and income. While just 27% of respondents with less than a high school diploma use search engines to look up information about public figures, 44% of college graduates do so. Likewise, the segment that seeks information about celebrities and public figures increases from 31% of users living in households earning less than $30,000 per year to 44% of those who live in households earning more than $75,000 per year. Read More<\/a><\/p>","protected":false},"excerpt":{"rendered":"

More than a third of online adults (36%) have used a search engine to find information about famous or notable 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