{"id":90811,"date":"2007-03-29T00:00:01","date_gmt":"2007-03-29T05:00:01","guid":{"rendered":"https:\/\/alpha.pewresearch.org\/pewresearch-org\/2007\/03\/29\/pej-talk-show-index-march-18-23-2007\/"},"modified":"2024-04-14T04:12:35","modified_gmt":"2024-04-14T09:12:35","slug":"pej-talk-show-index-march-18-23-2007","status":"publish","type":"post","link":"https:\/\/alpha.pewresearch.org\/pewresearch-org\/journalism\/2007\/03\/29\/pej-talk-show-index-march-18-23-2007\/","title":{"rendered":"\u201cGonzo-gate\u201d is Again the Top Talk Topic"},"content":{"rendered":"
<\/figure>\n\n

On the day the House approved a timetable for Iraq withdrawal, the MSNBC \u201cHardball\u201d debate between war critic Mike Barnicle and supporter Ron Christie got heated and personal.<\/p>\n\n

\u201cThe idea that you might think that the American military\u2019s mission on the ground is the same as the mission of the Iraqi government\u2026that\u2019s sad,\u201d declared Barnicle.\u00a0<\/p>\n\n

\u201cDon\u2019t you want stability?\u201d answered Christie. \u201cIn other words, we should just pull out now and we should just let Al Qaeda win?\u201d \u00a0<\/p>\n\n

\u201cThat\u2019s so lame, Ron, the Al Qaeda thing,\u201d said Barnicle.\u00a0<\/p>\n\n

\u201cThat\u2019s not lame,\u201d snapped Christie. \u201cMike, you can\u2019t even express how you define success in Iraq.\u201d\u00a0<\/p>\n\n

\u201cStirring debate tonight,\u201d observed host Chris Matthews as he separated the combatants.\u00a0<\/p>\n\n

Whether the subject is Iraq policy, the fired U.S. attorneys, or even global warming, cable and radio talkshows\u2014if the last week \u00a0is any measure\u2014tend to stoke the big stories of the week with a formula that relies heavily on personal invective along with the politics. \u00a0Sometimes, as with the March 23 \u201cHardball\u201d face-off, a topic as familiar as Iraq is infused with the energy and anger by a polarizing exchange of attacks. Sometimes a complex story is boiled down to a key player becoming a personification of the issue\u2014and often, a subject of criticism or scorn. And sometimes, the level of debate here has nothing to do with the issue at all, as with conservative radio host Michael Savage\u2019s March 20 reference to Democratic Congressman Henry Waxman as \u201cNostrilman.\u201d \u00a0\u00a0<\/p>\n\n

For the second week in a row, the political showdown over the firing of eight U.S. attorneys\u2014particularly the uncertain status of Attorney General Alberto Gonzales\u2014was the biggest talk topic. It filled 29% of the airtime, according to PEJ\u2019s Talk Show Index from March 18-23.\u00a0\u00a0<\/p>\n\n

Fueled by the House Democrats\u2019 narrow victory in passing an Iraq exit deadline, the debate over Iraq was the second biggest talk topic (at 22%). The third hottest subject (at 9%) was the 2008 Presidential race. \u00a0<\/p>\n\n

It was the week\u2019s fourth biggest talk story\u2014global warming at 8%–that most clearly reflected talk\u2019s proclivity to turn the political into the personal. The debate about global warming was really a conversation about one man, former vice-president Al Gore, who appeared before Congress last week to declare that that \u201cthe planet has a fever.\u201d Much of the conversation about the former vice president took the form of Gore goring by conservative radio talkers.\u00a0<\/p>\n\n

Rush Limbaugh summed up the state of the environmental debate this way on his March 21 show: \u201cFormer vice-president Al Gore pulling shenanigans before a House Committee today looking into global warming.\u201d\u00a0<\/p>\n\n

\u201cI\u2019m gonna chronicle all his hypocrisy\u2026It\u2019s so arrogant, it\u2019s unbelievable,\u201d declared Sean Hannity on his March 21 radio show as he played clips of Gore\u2019s testimony. \u201cAs typical for Gore, the rules don\u2019t apply to him.\u201d \u00a0<\/p>\n\n

When Hannity aired a snippet of Gore getting emotional in his discussion of global warming, the host also added a sound effect\u2014the unmistakable wail of an unhappy baby.<\/p>\n\n

The Talk Show Index, released each Friday, is designed to provide news consumers, journalists and researchers with hard data about what stories and topics are most frequently dissected and discussed in the media universe of talk and opinion\u2014a segment of the media that spans across both prime time cable and radio. (See About the Talk Show Index.)<\/a> PEJ\u2019s Talk Show Index includes seven prime time cable shows and five radio talk hosts and is a subset of our News Coverage Index.<\/p>\n\n

Despite indications that the public is paying some but not intense attention to the U.S. attorneys saga\u2014The Pew Research Center for the People & the Press finds only 8% identifying it as story they were following most closely\u2014the subject has attracted tremendous media interest. In each of the past two weeks it has been the top overall news story. And it is the second biggest story recorded by the Index since its launch in January. After surfacing as the hottest talk topic (at 21%) two weeks ago, that number grew to 29% of the talk menu last week.<\/p>\n\n

A complicated Beltway battle, (46% of the Pew Research Center respondents found it \u201cboring\u201d), the most visible symbol of the U.S. attorneys story to date is embattled Attorney General Gonzales, whose job appears to hang in the balance. Not surprisingly, he has become a focal point of the talk debate, and particularly among the liberal talkers who seem to be rooting for his ouster.<\/p>\n\n

MSNBC\u2019s \u201cCountdown\u201d host Keith Olbermann, who likes to refer to the story as \u201cGonzales-gate,\u201d mocked a sound bite of Gonzales saying he would remain on the job and \u201cstay focused on protecting our kids.\u201d <\/p>\n\n

\u201cWhile Mr. Gonzales was out protecting the kids,\u201d Olbermann said on his March 22 show, \u201cthe presence of his former chief of staff was being cordially requested on Capitol Hill.\u201d <\/p>\n\n

Substituting for Randi Rhodes on March 23, radio host Stacy Taylor had his own way of translating the U.S. attorneys story into talk-ese. \u201cI must say that I\u2019m becoming more and more intrigued with \u2018Gonzo-gate,\u2019 having a lot more fun with \u2018Gonzo-gate,\u2019\u201d he said. \u201cThe more you get into it, the more interesting it gets.\u201d<\/p>\n\n

On her show that aired March 19, Rhodes\u2019s method for launching a discussion of the situation in Iraq was to turn her guns on Laura Bush. The trigger was the First Lady\u2019s statement in a Larry King interview that many parts of Iraq are stable. \u201cBut, of course, what we see on television is the one bombing a day that discourages everybody.\u201d<\/p>\n\n

Rhodes wasted little time in reacting to that with an ad hominem attack. \u201cI think she had a face lift because she looks good and crazier than ever,\u201d said Rhodes of the woman she has dubbed \u201cCrazy eyes Laura Bush.\u201d<\/p>\n\n

Yet, for all that, there are times when talk hosts give short shrift to the important and obvious personal angle to a big story. The sad revelation last week that Elizabeth Edward\u2019s cancer had returned in a serious form was a substantial element in more than half of the 2008 campaign stories examined in PEJ\u2019s overall News Coverage Index of the media generally. \u00a0<\/p>\n\n

But the talk shows avoided a story that was personal but not ideological. Only about one-third of the 21 campaign-related talk segments last week focused on Elizabeth Edwards\u2019 news, according to the Index. That suggests that there are indeed some subjects that don\u2019t lend themselves to talk\u2019s sharp-elbowed debates. <\/p>\n\n

<\/address>\n\n
<\/address>\n\n
Mark Jurkowitz of PEJ<\/address>\n\n

Top Ten Stories in the Talk Show Index<\/strong> <\/p>\n\n

1. Fired US Attorney Controversy – 29% <\/address>\n\n
2. Iraq Policy Debate – 22%
<\/address>\n\n
3. Campaign 2008 – 9%<\/address>\n\n
4. Global Warming – 8% <\/address>\n\n
5. Events in Iraq – 5%<\/address>\n\n
6. Iran – 3%
<\/address>\n\n
7. Iraq Homefront – 2%
<\/address>\n\n
8. Immigration – 1%<\/address>\n\n
9. General War on Terror – 1%<\/address>\n\n
10. Congressional Corruption – 1% <\/address>\n\n\n<\/tbody>\n<\/table>\n\n

Top Ten Stories in the broader News Coverage Index<\/strong> <\/p>\n\n

1. Fired US Attorney Controversy – 18% <\/address>\n\n
2. Iraq Policy Debate – 12%<\/address>\n\n
3. Events in Iraq – 9%
<\/address>\n\n
4. 2008 Campaign – 7%<\/address>\n\n
5. Iraq Homefront – 4%<\/address>\n\n
6. Iran – 3%<\/address>\n\n
7. Global Warming – 3%<\/address>\n\n
8. Immigration – 3%<\/address>\n\n
9. Boy Scout Found in North Carolina – 2%<\/address>\n\n
10. US Economic Numbers – 2%<\/address>\n\n

Click here<\/a> to read the methodology behind the Talk Show Index. <\/p>","protected":false},"excerpt":{"rendered":"

Two major news stories, the fired U.S. attorneys story and the argument over Iraq policy, dominated the airwaves on cable and radio talk shows last week. But a look at how the talkhosts operate suggests that it can be passion and personality, rather than the issue itself that often drives the discussion.  <\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_crdt_document":"","sub_headline":"PEJ Talk Show Index March 18 - 23, 2007","sub_title":"","_prc_public_revisions":[],"_ppp_expiration_hours":0,"_ppp_enabled":false,"ai_generated_summary":"","bylines":[],"acknowledgements":[],"displayBylines":true,"relatedPosts":[],"reportMaterials":[],"multiSectionReport":[],"package_parts__enabled":false,"package_parts":[],"_prc_fork_parent":0,"_prc_fork_status":"","_prc_active_fork":0,"datacite_doi":"","datacite_doi_citation":"","_prc_seo_qr_attachment_id":0,"spoken_article_player_enabled":true,"footnotes":""},"categories":[],"tags":[],"bylines":[],"collection":[],"datasets":[],"level_of_effort":[],"primary_audience":[],"information_type":[],"_post_visibility":[],"formats":[458],"_fund_pool":[],"languages":[],"regions-countries":[],"research-teams":[527],"class_list":["post-90811","post","type-post","status-publish","format-standard","hentry","formats-report","research-teams-journalism"],"label":false,"post_parent":0,"word_count":1175,"canonical_url":"https:\/\/alpha.pewresearch.org\/pewresearch-org\/journalism\/2007\/03\/29\/pej-talk-show-index-march-18-23-2007\/","art_direction":false,"_embeds":[],"table_of_contents":[],"report_materials":"","report_pagination":{"current_post":null,"next_post":null,"previous_post":null,"pagination_items":[]},"parent_info":{"parent_title":"\u201cGonzo-gate\u201d is Again the Top Talk Topic","parent_id":90811},"materialsOrdered":[],"chaptersOrdered":[],"partsOrdered":[],"partsEnabled":false,"datacite_doi":"","prc_seo_data":{"title":"\u201cGonzo-gate\u201d is Again the Top Talk Topic","description":"Two major news stories, the fired U.S. attorneys story and the argument over Iraq policy, dominated the airwaves on cable and radio talk shows last week. But a look at how the talkhosts operate suggests that it can be passion and personality, rather than the issue itself that often drives the discussion. 
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