{"id":88623,"date":"2014-03-26T00:01:16","date_gmt":"2014-03-26T05:01:16","guid":{"rendered":"https:\/\/alpha.pewresearch.org\/pewresearch-org\/2014\/03\/26\/developments-in-the-hispanic-media-market-2\/"},"modified":"2024-04-14T04:15:30","modified_gmt":"2024-04-14T09:15:30","slug":"developments-in-the-hispanic-media-market-2","status":"publish","type":"post","link":"https:\/\/alpha.pewresearch.org\/pewresearch-org\/journalism\/2014\/03\/26\/developments-in-the-hispanic-media-market-2\/","title":{"rendered":"Developments in the Hispanic Media Market"},"content":{"rendered":"<p class=\"wp-block-paragraph\">At 53 million in 2012, Hispanics are a fast growing segment of the U.S. population, <a href=\"https:\/\/alpha.pewresearch.org\/pewresearch-org\/short-reads\/2014\/02\/26\/the-u-s-hispanic-population-has-increased-sixfold-since-1970\/\">accounting for half of the nation\u2019s growth between 2000 and 2012<\/a>.\u00a0And media companies\u2019 interest in reaching that audience has boomed along with the Hispanic population.<\/p>\n\n<p class=\"wp-block-paragraph\">Shown below is a list of media outlets geared toward the U.S. Hispanic population that have launched since 2000. The 20 outlets include seven that are national and 13 that serve the 10 largest metro-areas by Hispanic population, according to the U.S. Census.<\/p>\n\n<p class=\"wp-block-paragraph\">What\u2019s clear from the timeline is that general market companies, those that also own outlets geared to the overall U.S. population have jumped into the Hispanic news industry in recent years. Six of the seven national outlets listed were started by these general market companies, including a handful that are partnerships: Fusion is a partnership between ABC News and a company focused solely on Hispanic media (Univision) and MundoFox is a partnership between Fox International Channels (owned by 21st Century Fox) and RCN Televisi\u00f3n, a Colombian broadcast television company.\u00a0Not all of them have been successes, however. NBC Latino\u2014a website-only outlet\u2014closed in January 2014, after only 16 months. CNN Latino, which had on-air programming, was shut down in February 2014, just a year after its launch.<\/p>\n\n<p class=\"wp-block-paragraph\">Univision, launched in 1962, remains the largest national Hispanic-owned media company in the U.S.<\/p>\n\n<p class=\"wp-block-paragraph\">General market companies have also moved aggressively into the local media markets: 11 of the 13 local outlets launched since 2000, were started in part by these companies.<\/p>\n\n<figure class=\"wp-block-image alignnone\"><a href=\"https:\/\/assets.pewresearch.org\/wp-content\/uploads\/sites\/13\/2014\/03\/PJ_14.03.15_HispanicTimeline_640px.png\"><img data-dominant-color=\"eeeeef\" data-has-transparency=\"false\" style=\"--dominant-color: #eeeeef;\" decoding=\"async\" sizes=\"(max-width: 293px) 100vw, 293px\" class=\"wp-image-42539 not-transparent\" src=\"https:\/\/assets.pewresearch.org\/wp-content\/uploads\/sites\/13\/2014\/03\/PJ_14.03.15_HispanicTimeline_640px.png\" alt=\"Hispanic Media Market Timeline: National Outlets and local television and newspapers in the ten largest metro areas by Hispanic population\" ><\/a><\/figure>\n\n<p class=\"wp-block-paragraph\">Click <a href=\"https:\/\/alpha.pewresearch.org\/pewresearch-org\/journalism\/2014\/03\/26\/methodologies\/\">here<\/a> for detailed methodology.<\/p>","protected":false},"excerpt":{"rendered":"<p>At 53 million in 2012, Hispanics are a fast growing segment of the U.S. population, accounting for half of the nation\u2019s growth between 2000 and 2012. And media companies\u2019 interest in reaching that audience has boomed along with the Hispanic population.<\/p>\n","protected":false},"author":42,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"sub_headline":"","sub_title":"","_crdt_document":"","_prc_public_revisions":[],"_ppp_expiration_hours":0,"_ppp_enabled":false,"ai_generated_summary":"","relatedPosts":[],"reportMaterials":[],"multiSectionReport":[],"package_parts__enabled":false,"package_parts":[],"_prc_fork_parent":0,"_prc_fork_status":"","_prc_active_fork":0,"datacite_doi":"","datacite_doi_citation":"","_prc_seo_qr_attachment_id":0,"spoken_article_player_enabled":true,"bylines":[{"key":"ef12f599-0210-4ed2-84a3-65130fa85e82","termId":2131},{"key":"753e66a5-97ed-4102-a2dc-b943790698c8","termId":940}],"acknowledgements":[],"displayBylines":true,"footnotes":"","prc_watchers":[]},"categories":[351,326,346],"tags":[2203],"bylines":[2131,940],"collection":[],"datasets":[],"level_of_effort":[],"primary_audience":[],"information_type":[],"_post_visibility":[],"formats":[458],"_fund_pool":[],"languages":[],"regions-countries":[],"research-teams":[527],"workflow-status":[],"class_list":["post-88623","post","type-post","status-publish","format-standard","hentry","category-news-audience-demographics","category-news-media-trends","category-state-of-the-news-media-project","tag-newspapers","bylines-emily-guskin","bylines-monica-anderson","formats-report","research-teams-journalism"],"label":false,"post_parent":0,"word_count":252,"canonical_url":"https:\/\/alpha.pewresearch.org\/pewresearch-org\/journalism\/2014\/03\/26\/developments-in-the-hispanic-media-market-2\/","art_direction":{"A1":{"id":111076,"rawUrl":"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2014\/03\/INT-info-Hispanictimeline-jpg.webp","url":"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2014\/03\/INT-info-Hispanictimeline-jpg.webp?w=140&h=140&crop=1","width":140,"height":140,"chartArt":false},"A2":{"id":111076,"rawUrl":"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2014\/03\/INT-info-Hispanictimeline-jpg.webp","url":"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2014\/03\/INT-info-Hispanictimeline-jpg.webp?w=140&h=140&crop=1","width":140,"height":140,"chartArt":false},"A3":{"id":111076,"rawUrl":"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2014\/03\/INT-info-Hispanictimeline-jpg.webp","url":"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2014\/03\/INT-info-Hispanictimeline-jpg.webp?w=140&h=110&crop=1","width":140,"height":110,"chartArt":false},"A4":{"id":111076,"rawUrl":"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2014\/03\/INT-info-Hispanictimeline-jpg.webp","url":"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2014\/03\/INT-info-Hispanictimeline-jpg.webp?w=140&h=140&crop=1","width":140,"height":140,"chartArt":false},"XL":{"id":111076,"rawUrl":"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2014\/03\/INT-info-Hispanictimeline-jpg.webp","url":"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2014\/03\/INT-info-Hispanictimeline-jpg.webp?w=140&h=140&crop=1","width":140,"height":140,"chartArt":false},"social":{"id":111076,"rawUrl":"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2014\/03\/INT-info-Hispanictimeline-jpg.webp","url":"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2014\/03\/INT-info-Hispanictimeline-jpg.webp?w=140&h=140&crop=1","width":140,"height":140,"chartArt":false}},"_embeds":[],"watchers":[],"table_of_contents":[],"report_materials":"","report_pagination":{"current_post":null,"next_post":null,"previous_post":null,"pagination_items":[]},"parent_info":{"parent_title":"Developments in the Hispanic Media Market","parent_id":88623},"materialsOrdered":[],"chaptersOrdered":[],"partsOrdered":[],"partsEnabled":false,"datacite_doi":"","prc_seo_data":{"title":"Developments in the Hispanic Media Market","description":"At 53 million in 2012, Hispanics are a fast growing segment of the U.S. population, accounting for half of the nation\u2019s growth between 2000 and 2012. 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