{"id":87576,"date":"2022-10-06T10:55:21","date_gmt":"2022-10-06T15:55:21","guid":{"rendered":"https:\/\/alpha.pewresearch.org\/pewresearch-org\/2022\/10\/06\/americans-are-more-aware-of-some-alternative-social-media-sites-than-others-but-overall-very-few-get-news-there\/"},"modified":"2025-04-23T23:55:33","modified_gmt":"2025-04-24T03:55:33","slug":"americans-are-more-aware-of-some-alternative-social-media-sites-than-others-but-overall-very-few-get-news-there","status":"publish","type":"post","link":"https:\/\/alpha.pewresearch.org\/pewresearch-org\/data-labs\/2022\/10\/06\/americans-are-more-aware-of-some-alternative-social-media-sites-than-others-but-overall-very-few-get-news-there\/","title":{"rendered":"1. Americans are more aware of some alternative social media sites than others, but overall, very few get news there"},"content":{"rendered":"\n<figure class=\"wp-block-image alignright size-420-wide\"><a href=\"https:\/\/alpha.pewresearch.org\/pewresearch-org\/journalism\/2022\/10\/06\/americans-are-more-aware-of-some-alternative-social-media-sites-than-others-but-overall-very-few-get-news-there\/pj_2022-10-06_alt-social_1-01\/\"><img data-dominant-color=\"ecebeb\" data-has-transparency=\"false\" style=\"--dominant-color: #ecebeb;\" loading=\"lazy\" decoding=\"async\"  srcset=\"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2022\/10\/PJ_2022.10.06_alt-social_1-01-1.png?resize=480,479 480w, https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2022\/10\/PJ_2022.10.06_alt-social_1-01-1.png?resize=782,780 782w, https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2022\/10\/PJ_2022.10.06_alt-social_1-01-1.png?resize=840,838 840w\" sizes=\"(max-width: 480px) 480px, (max-width: 782px) 782px, 640px\" height=\"419\" width=\"420\" src=\"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2022\/10\/PJ_2022.10.06_alt-social_1-01-1.png?w=640\" alt=\"A chart showing The extent to which Americans have heard of alternative social media sites varies; a very small share of the public gets news on them\" class=\"wp-image-181445 not-transparent\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Overall, 6% of U.S. adults say they regularly get news or news headlines from at least one of seven alternative social media sites \u2013 BitChute, Gab, Gettr, Parler, Rumble, Telegram or Truth Social \u2013 according to a Pew Research Center survey conducted May 16-22, 2022.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Respondents first were asked whether they had heard of these seven individual alternative social media sites. Some are better known than others, but fewer than half of U.S. adults have heard of each of the seven sites. The public is most familiar with Parler: 38% say they have heard of it. About a quarter of Americans (27%) have heard of Telegram and Truth Social (which was founded by former President Donald Trump), while one-in-five have heard of Rumble and roughly one-in-ten have heard of Gab (11%), Gettr (10%) and BitChute (7%).<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">If respondents had heard of a site, they were then asked if they regularly get news there. The portion of Americans who get news from these alternative social media sites is very small across the board. For each of the seven alternative social media sites asked about in the survey, the share of U.S. adults who regularly get news there is either 1% or 2%. Altogether, 6% of Americans regularly get news from at least one of the seven alternative social media sites. By comparison, much larger shares of Americans get news regularly from Facebook (28%), YouTube (22%) or Twitter (14%), and 46% get news from at least one of these larger social media sites.[2.numoffset=&#8221;2&#8243; These figures are from the May 2022 survey. See July-August 2022 data on <a href=\"https:\/\/alpha.pewresearch.org\/pewresearch-org\/journalism\/fact-sheet\/social-media-and-news-fact-sheet\/\">social media and news<\/a>.] <\/p>\n\n\n\n<figure class=\"wp-block-image alignright size-full is-resized\"><a href=\"https:\/\/alpha.pewresearch.org\/pewresearch-org\/journalism\/2022\/10\/06\/americans-are-more-aware-of-some-alternative-social-media-sites-than-others-but-overall-very-few-get-news-there\/pj_2022-10-06_alt-social_1-02\/\"><img data-dominant-color=\"e5e2e3\" data-has-transparency=\"false\" loading=\"lazy\" decoding=\"async\" width=\"620\" height=\"788\"  srcset=\"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2022\/10\/PJ_2022.10.06_alt-social_1-02-1.png?resize=480,610 480w, https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2022\/10\/PJ_2022.10.06_alt-social_1-02-1.png?resize=620,788 620w\" sizes=\"(max-width: 480px) 480px, (max-width: 782px) 782px, 640px\" src=\"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2022\/10\/PJ_2022.10.06_alt-social_1-02-1.png\" alt=\"A chart showing that About three-quarters of alternative social media news consumers also use more established social media for news\" class=\"wp-image-181444 not-transparent\" style=\"--dominant-color: #e5e2e3; width:310px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Although these sites were largely created to be <a href=\"https:\/\/www.nytimes.com\/2020\/11\/11\/technology\/parler-rumble-newsmax.html\">alternatives to the more established social media sites<\/a>, most Americans who have turned to them for news report that they also still get news on at least one of the more established sites. Indeed, about three-quarters of alternative social media news consumers (73%) also get news from YouTube, Facebook or Twitter \u2013 with 46% saying they regularly get news on YouTube and 42% on Facebook, slightly higher than the 30% who do so on Twitter.<\/p>\n\n\n\n<h3 data-is-section=\"true\" data-wp-context=\"{&quot;id&quot;:&quot;people-who-get-news-on-alternative-social-media-commonly-associate-the-sites-with-free-speech-big-tech-alternatives-and-lack-of-censorship&quot;}\" data-wp-interactive=\"{&quot;namespace&quot;:&quot;prc-block\\\/table-of-contents&quot;}\" class=\"wp-block-heading\" id=\"people-who-get-news-on-alternative-social-media-commonly-associate-the-sites-with-free-speech-big-tech-alternatives-and-lack-of-censorship\">People who get news on alternative social media commonly associate the sites with free speech, Big Tech alternatives and lack of censorship<\/h3>\n\n\n\n<figure class=\"wp-block-image alignright size-420-wide\"><a href=\"https:\/\/alpha.pewresearch.org\/pewresearch-org\/journalism\/2022\/10\/06\/americans-are-more-aware-of-some-alternative-social-media-sites-than-others-but-overall-very-few-get-news-there\/pj_2022-10-06_alt-social_1-03\/\"><img data-dominant-color=\"eceaea\" data-has-transparency=\"false\" style=\"--dominant-color: #eceaea;\" loading=\"lazy\" decoding=\"async\"  srcset=\"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2022\/10\/PJ_2022.10.06_alt-social_1-03-1.png?resize=480,677 480w, https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2022\/10\/PJ_2022.10.06_alt-social_1-03-1.png?resize=782,1102 782w, https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2022\/10\/PJ_2022.10.06_alt-social_1-03-1.png?resize=840,1184 840w\" sizes=\"(max-width: 480px) 480px, (max-width: 782px) 782px, 640px\" height=\"592\" width=\"420\" src=\"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2022\/10\/PJ_2022.10.06_alt-social_1-03-1.png?w=640\" alt=\"A chart showing that Alternative social media news consumers most often associate them with lack of censorship; others are more likely to see them in a negative light\" class=\"wp-image-181443 not-transparent\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">To get a sense of how Americans view these alternative social media sites, the Center asked respondents an open-ended question. If respondents had heard of any of the alternative social media sites, they were asked to write down the \u201cfirst thing\u201d that came to mind when they thought about the sites. Overall, the responses indicate that people who regularly get news from alternative social media sites perceive them in a more positive light than those who don\u2019t.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The concept brought up more often than any other by people who use alternative social media for news is that the sites provide a sense of freedom of speech, a lack of censorship and\/or an alternative to more established social media sites \u2013 <a href=\"https:\/\/alpha.pewresearch.org\/pewresearch-org\/journalism\/2022\/10\/06\/alternative-social-media-appendix-a-detailed-tables-for-audit-of-seven-alternative-social-media-sites\">similar to the terms these sites use to describe themselves<\/a>. About one-in-five of those who get news on any of seven alternative social media sites (22%) said something related to these concepts. Examples of these types of responses include:[3. Some quotes have been lightly edited for clarity.]<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><em>\u201cThey allow ALL political parties to have a voice without censoring personal or political parties.\u201d<\/em><\/li>\n\n\n\n<li><em>\u201cThey are trying to deal with the destructive, disgusting censorship that has been the norm in this country.\u201d<\/em><\/li>\n\n\n\n<li><em>\u201cMore freedom of speech (for the normal folk) but less popular (for the elites).\u201d<\/em><\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Smaller portions of those who get news on these sites associate them with accuracy\/being unbiased (4%) and community or connection (3%).<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Other themes had a more negative connotation \u2013 such as inaccuracy, extremism or societal harm, and political bias \u2013 and were mentioned by small shares of alternative social media news consumers. But these topics were brought up more often by respondents who <em>don\u2019t<\/em> get news on any of these sites (but who have heard of at least one of them).<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For example, the concept of inaccuracy \u2013 including misinformation, conspiracy theories and unreliable information \u2013 was brought up by 5% of those who regularly get news on alternative social media sites, compared with 16% of respondents who have heard of these sites but do <em>not<\/em> get news there. Two respondents who do not regularly get news on these sites said:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><em>\u201cI think too many of these sites are irresponsible and they can knowingly and unknowingly promote blatantly false information and\/or propaganda.\u201d<\/em><\/li>\n\n\n\n<li><em>\u201cThey aren\u2019t a reliable source of information.\u201d<\/em><\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Another 11% of those who don\u2019t use these sites for news associate them with political bias or division, or just with the political right. And 6% of those who don\u2019t get news from these sites say the sites bring to mind extremism and danger. For example, one respondent said that the first thing that came to mind for them regarding these sites is \u201cextreme right wing\/conservative and racist white supremacists, and the Jan. 6 riot.\u201d Very few (&lt;1%) of those who actually use these sites for news mentioned extremism or danger.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In a separate analysis, researchers marked which responses mentioned a political ideology. Few responses mentioned any kind of political ideology, but when they did mention one, it more often related to the political right. A small portion of those who have heard of \u2013 but don\u2019t get news from \u2013 alternative social media sites mentioned the political right (14%), including conservatives and Republicans, while a smaller share of those who get news on these sites (6%) mentioned right-leaning ideology. Very few respondents mentioned the political left or any other political ideology.<\/p>\n\n\n\n<h3 data-is-section=\"true\" data-wp-context=\"{&quot;id&quot;:&quot;demographics-of-alternative-social-media-news-consumers&quot;}\" data-wp-interactive=\"{&quot;namespace&quot;:&quot;prc-block\\\/table-of-contents&quot;}\" class=\"wp-block-heading\" id=\"demographics-of-alternative-social-media-news-consumers\">Demographics of alternative social media news consumers<\/h3>\n\n\n\n<figure class=\"wp-block-image alignright size-420-wide\"><a href=\"https:\/\/alpha.pewresearch.org\/pewresearch-org\/journalism\/2022\/10\/06\/americans-are-more-aware-of-some-alternative-social-media-sites-than-others-but-overall-very-few-get-news-there\/pj_2022-10-06_alt-social_1-04\/\"><img data-dominant-color=\"f0f0f0\" data-has-transparency=\"false\" style=\"--dominant-color: #f0f0f0;\" loading=\"lazy\" decoding=\"async\"  srcset=\"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2022\/10\/PJ_2022.10.06_alt-social_1-04-1.png?resize=480,811 480w, https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2022\/10\/PJ_2022.10.06_alt-social_1-04-1.png?resize=782,1322 782w, https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2022\/10\/PJ_2022.10.06_alt-social_1-04-1.png?resize=840,1420 840w\" sizes=\"(max-width: 480px) 480px, (max-width: 782px) 782px, 640px\" height=\"710\" width=\"420\" src=\"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2022\/10\/PJ_2022.10.06_alt-social_1-04-1.png?w=606\" alt=\"A table showing Demographic profiles and party identification of different social media news consumers in the U.S.\" class=\"wp-image-181442 not-transparent\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Overall, about two-thirds of those who regularly get news from at least one of the seven alternative social media sites (66%) identify as Republicans or lean toward the Republican Party. This is far higher than the share who identify as Democrats or lean Democratic (33%). In comparison, those who get news on at least one of the three larger social media sites \u2013 Facebook, Twitter and YouTube \u2013 are more likely to be Democrats or Democratic-leaning than Republican.<\/p>\n\n\n\n<h3 data-is-section=\"true\" data-wp-context=\"{&quot;id&quot;:&quot;most-alternative-social-media-news-consumers-find-a-sense-of-community-on-these-sites-although-some-experience-harassment&quot;}\" data-wp-interactive=\"{&quot;namespace&quot;:&quot;prc-block\\\/table-of-contents&quot;}\" class=\"wp-block-heading\" id=\"most-alternative-social-media-news-consumers-find-a-sense-of-community-on-these-sites-although-some-experience-harassment\">Most alternative social media news consumers find a sense of community on these sites, although some experience harassment<\/h3>\n\n\n\n<figure class=\"wp-block-image alignright size-310-wide\"><a href=\"https:\/\/alpha.pewresearch.org\/pewresearch-org\/journalism\/2022\/10\/06\/americans-are-more-aware-of-some-alternative-social-media-sites-than-others-but-overall-very-few-get-news-there\/pj_2022-10-06_alt-social_1-05\/\"><img data-dominant-color=\"e0d8d9\" data-has-transparency=\"false\" style=\"--dominant-color: #e0d8d9;\" loading=\"lazy\" decoding=\"async\"  srcset=\"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2022\/10\/PJ_2022.10.06_alt-social_1-05-1.png?resize=480,1051 480w, https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2022\/10\/PJ_2022.10.06_alt-social_1-05-1.png?resize=620,1358 620w\" sizes=\"(max-width: 480px) 480px, (max-width: 782px) 782px, 640px\" height=\"679\" width=\"310\" src=\"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2022\/10\/PJ_2022.10.06_alt-social_1-05-1.png?w=468\" alt=\"A chart showing that Majority of alternative social media news consumers say they have found a community there but a strong sense of connection with individual accounts is less common\" class=\"wp-image-181441 not-transparent\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">While many alternative social media news consumers say they have found a community on these sites, few say they have formed strong connections there.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Among the 6% of U.S. adults who regularly get news on at least one of the seven alternative social media sites asked about in the survey, roughly two-thirds (65%) say they have found a community of people there who share their views. But far fewer (18%) say they feel extremely or very personally connected to the accounts they engage with on these sites. An additional 42% say they feel somewhat connected to others on the alternative social media sites, while 38% say they feel only a little connected or not at all connected.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Meanwhile, roughly one-in-five news consumers on these sites (19%) say they have ever been harassed or abused there. About eight-in-ten (81%) say they have not had this experience.<\/p>\n\n\n\n<figure class=\"wp-block-image alignright size-310-wide\"><a href=\"https:\/\/alpha.pewresearch.org\/pewresearch-org\/journalism\/2022\/10\/06\/americans-are-more-aware-of-some-alternative-social-media-sites-than-others-but-overall-very-few-get-news-there\/pj_2022-10-06_alt-social_1-06\/\"><img data-dominant-color=\"ededed\" data-has-transparency=\"false\" style=\"--dominant-color: #ededed;\" loading=\"lazy\" decoding=\"async\"  srcset=\"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2022\/10\/PJ_2022.10.06_alt-social_1-06-1.png?resize=480,684 480w, https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2022\/10\/PJ_2022.10.06_alt-social_1-06-1.png?resize=620,884 620w\" sizes=\"(max-width: 480px) 480px, (max-width: 782px) 782px, 640px\" height=\"442\" width=\"310\" src=\"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2022\/10\/PJ_2022.10.06_alt-social_1-06-1.png?w=620\" alt=\"A chart showing that About half or more alternative social media news consumers say discussions on these sites have been mostly friendly\" class=\"wp-image-181440 not-transparent\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">By and large, news consumers on Rumble, Parler, Truth Social and Telegram are more likely to characterize discussions there as mostly friendly as opposed to mostly unfriendly.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">About seven-in-ten news consumers on Rumble (69%) say that discussions on the site are mostly friendly, as do about six-in-ten on Parler (61%) and Truth Social (59%) and roughly half on Telegram (53%).<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Fewer news consumers in each site say the conversations they see there are mostly unfriendly.<\/p>\n\n\n\n<h3 data-is-section=\"true\" data-wp-context=\"{&quot;id&quot;:&quot;Keeping-up-with-current-events-is-a-key-reason-people-use-these-alternative-social-media-sites&quot;}\" data-wp-interactive=\"{&quot;namespace&quot;:&quot;prc-block\\\/table-of-contents&quot;}\" class=\"wp-block-heading\" id=\"Keeping-up-with-current-events-is-a-key-reason-people-use-these-alternative-social-media-sites\">Keeping up with current events is a key reason people use these alternative social media sites<\/h3>\n\n\n\n<figure class=\"wp-block-image alignright size-420-wide\"><a href=\"https:\/\/alpha.pewresearch.org\/pewresearch-org\/journalism\/2022\/10\/06\/americans-are-more-aware-of-some-alternative-social-media-sites-than-others-but-overall-very-few-get-news-there\/pj_2022-10-06_alt-social_1-07\/\"><img data-dominant-color=\"e0d9da\" data-has-transparency=\"false\" style=\"--dominant-color: #e0d9da;\" loading=\"lazy\" decoding=\"async\"  srcset=\"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2022\/10\/PJ_2022.10.06_alt-social_1-07-1.png?resize=480,557 480w, https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2022\/10\/PJ_2022.10.06_alt-social_1-07-1.png?resize=782,907 782w, https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2022\/10\/PJ_2022.10.06_alt-social_1-07-1.png?resize=840,974 840w\" sizes=\"(max-width: 480px) 480px, (max-width: 782px) 782px, 640px\" height=\"487\" width=\"420\" src=\"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2022\/10\/PJ_2022.10.06_alt-social_1-07-1.png?w=640\" alt=\"A chart showing that Staying informed about current events, following specific accounts are top reasons people use alternative social media sites\" class=\"wp-image-181439 not-transparent\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Overall, 56% of people who regularly get news on at least one of these seven sites say a major reason they go there is to stay informed about current events and issues, while 46% say following specific accounts is a major draw for them.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A smaller portion (31%) say discussing issues and events with others is a major reason they use these sites, while about a quarter (24% each) say being entertained or posting content is a major reason.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image alignright size-310-wide\"><a href=\"https:\/\/alpha.pewresearch.org\/pewresearch-org\/journalism\/2022\/10\/06\/americans-are-more-aware-of-some-alternative-social-media-sites-than-others-but-overall-very-few-get-news-there\/pj_2022-10-06_alt-social_1-08\/\"><img data-dominant-color=\"eae8e9\" data-has-transparency=\"false\" style=\"--dominant-color: #eae8e9;\" loading=\"lazy\" decoding=\"async\"  srcset=\"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2022\/10\/PJ_2022.10.06_alt-social_1-08-1.png?resize=480,737 480w, https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2022\/10\/PJ_2022.10.06_alt-social_1-08-1.png?resize=620,952 620w\" sizes=\"(max-width: 480px) 480px, (max-width: 782px) 782px, 640px\" height=\"476\" width=\"310\" src=\"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2022\/10\/PJ_2022.10.06_alt-social_1-08-1.png?w=620\" alt=\"A chart showing that about half of alternative social media news consumers report seeing political news the most\" class=\"wp-image-181438 not-transparent\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Government and political news appears to be the dominant news topic on alternative social media sites; 52% of regular news consumers on these sites say this is the type of news they come across most. That is followed by business and finance news and science and technology news (14% each). Roughly one-in-ten of those who get news on at least one of the seven sites &#8211; BitChute, Gab, Gettr, Parler, Rumble, Telegram or Truth Social \u2013 say they mostly see news about their local community or entertainment (9% each). Another 2% say they mostly see sports news.<\/p>\n\n\n\n<figure class=\"wp-block-image alignright size-310-wide\"><a href=\"https:\/\/alpha.pewresearch.org\/pewresearch-org\/journalism\/2022\/10\/06\/americans-are-more-aware-of-some-alternative-social-media-sites-than-others-but-overall-very-few-get-news-there\/pj_2022-10-06_alt-social_1-09\/\"><img data-dominant-color=\"e3dedf\" data-has-transparency=\"false\" style=\"--dominant-color: #e3dedf;\" loading=\"lazy\" decoding=\"async\"  srcset=\"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2022\/10\/PJ_2022.10.06_alt-social_1-09-1.png?resize=480,548 480w, https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2022\/10\/PJ_2022.10.06_alt-social_1-09-1.png?resize=620,708 620w\" sizes=\"(max-width: 480px) 480px, (max-width: 782px) 782px, 640px\" height=\"354\" width=\"310\" src=\"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2022\/10\/PJ_2022.10.06_alt-social_1-09-1.png?w=620\" alt=\"A chart showing that many alternative social media news consumers say these sites have news they wouldn\u2019t see elsewhere\" class=\"wp-image-181437 not-transparent\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Consumers of news on these sites also sense a unique value in the content they come across there. Roughly half (52%) say that they extremely or fairly often see news on these sites that they would not have seen elsewhere. About a third (32%) sometimes do, while a smaller share (16%) rarely or never come across unique news on these sites.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image alignright size-310-wide\"><a href=\"https:\/\/alpha.pewresearch.org\/pewresearch-org\/journalism\/2022\/10\/06\/americans-are-more-aware-of-some-alternative-social-media-sites-than-others-but-overall-very-few-get-news-there\/pj_2022-10-06_alt-social_1-10\/\"><img data-dominant-color=\"e2ddd4\" data-has-transparency=\"false\" style=\"--dominant-color: #e2ddd4;\" loading=\"lazy\" decoding=\"async\"  srcset=\"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2022\/10\/PJ_2022.10.06_alt-social_1-10-1.png?resize=480,901 480w, https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2022\/10\/PJ_2022.10.06_alt-social_1-10-1.png?resize=620,1164 620w\" sizes=\"(max-width: 480px) 480px, (max-width: 782px) 782px, 640px\" height=\"582\" width=\"310\" src=\"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2022\/10\/PJ_2022.10.06_alt-social_1-10-1.png?w=545\" alt=\"A chart showing that a third of alternative social media news consumers have participated in a political activity they found out about on these sites and roughly the same portion have given money to an account on these sites\" class=\"wp-image-181436 not-transparent\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">These alternative social media sites also at times lead people to offline activities. A third of those who regularly get news on these sites (33%) say they have participated in a political activity, such as a rally or in-person political discussion, that they found out about on these sites. And a similar portion (36%) report having paid or given money to accounts they follow on these sites by donating, paying for a subscription or purchasing merchandise.<\/p>\n\n\n\n<h3 data-is-section=\"true\" data-wp-context=\"{&quot;id&quot;:&quot;Alternative-social-media-news-consumers-largely-opposed-to-tech-company-regulation-of-false-or-offensive-content-if-it-limits-free-speech&quot;}\" data-wp-interactive=\"{&quot;namespace&quot;:&quot;prc-block\\\/table-of-contents&quot;}\" class=\"wp-block-heading\" id=\"Alternative-social-media-news-consumers-largely-opposed-to-tech-company-regulation-of-false-or-offensive-content-if-it-limits-free-speech\">Alternative social media news consumers largely opposed to tech company regulation of false or offensive content if it limits free speech<\/h3>\n\n\n\n<figure class=\"wp-block-image alignright size-420-wide\"><a href=\"https:\/\/alpha.pewresearch.org\/pewresearch-org\/journalism\/2022\/10\/06\/americans-are-more-aware-of-some-alternative-social-media-sites-than-others-but-overall-very-few-get-news-there\/pj_2022-10-06_alt-social_1-11\/\"><img data-dominant-color=\"e8e4df\" data-has-transparency=\"false\" style=\"--dominant-color: #e8e4df;\" loading=\"lazy\" decoding=\"async\"  srcset=\"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2022\/10\/PJ_2022.10.06_alt-social_1-11-1.png?resize=480,552 480w, https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2022\/10\/PJ_2022.10.06_alt-social_1-11-1.png?resize=782,899 782w, https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2022\/10\/PJ_2022.10.06_alt-social_1-11-1.png?resize=840,966 840w\" sizes=\"(max-width: 480px) 480px, (max-width: 782px) 782px, 640px\" height=\"483\" width=\"420\" src=\"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2022\/10\/PJ_2022.10.06_alt-social_1-11-1.png?w=640\" alt=\"A chart showing that alternative social media news consumers more likely than Americans overall to favor free speech protection over safeguards against false or offensive content\" class=\"wp-image-181435 not-transparent\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">The steps, if any, that technology companies should take to manage controversial online content <a href=\"https:\/\/www.nbcnews.com\/tech\/tech-news\/big-tech-has-big-power-over-online-speech-should-it-n1255164\">have been intensely debated<\/a> among the public and governing bodies around the globe the last few years. This new study finds that the 6% of U.S. adults who regularly get news on at least one of seven alternative social media sites are broadly opposed to technology companies restricting both <em>false information<\/em> and <em>offensive content<\/em> online. Instead, they generally prefer that people\u2019s freedom to publish and access content is protected, even if it means false and offensive material can be published. These views diverge from those of the public overall \u2013 and may help explain the appeal of these sites, which generally say they <a href=\"https:\/\/alpha.pewresearch.org\/pewresearch-org\/journalism\/2022\/10\/06\/alternative-social-media-sites-frequently-identify-as-free-speech-advocates\/\">value free speech over censorship<\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Close to two-thirds of Americans who regularly get news on alternative social media sites (64%) say people\u2019s freedom to publish and access information should be protected, even it if means false information can be published. About a third (35%) choose the opposing stance \u2013 that technology companies should take steps to restrict false information online, even if it limits people\u2019s freedom to publish and access content.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This is nearly the inverse of the general public\u2019s views: 61% of U.S. adults say tech companies should take steps to restrict false information, while 37% say freedom of information should remain protected.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">When it comes to offensive content, Americans overall are slightly more likely to support freedom of information over tech company restrictions. But again, alternative social media news consumers are more likely than U.S. adults overall to take this view. Seven-in-ten alternative social media news consumers say people\u2019s freedoms to publish and access information online should be protected even if it means offensive content can be published, compared with 52% of Americans overall who share this opinion.<\/p>\n\n\n\n<h3 data-is-section=\"true\" data-wp-context=\"{&quot;id&quot;:&quot;An-in-depth-look-at-four-alternative-social-media-sites-finds-users-generally-give-positive-assessments-of-their-news-experiences&quot;}\" data-wp-interactive=\"{&quot;namespace&quot;:&quot;prc-block\\\/table-of-contents&quot;}\" class=\"wp-block-heading\" id=\"An-in-depth-look-at-four-alternative-social-media-sites-finds-users-generally-give-positive-assessments-of-their-news-experiences\">An in-depth look at four alternative social media sites finds users generally give positive assessments of their news experiences<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">In several key areas, U.S. adults who regularly get news on each of four alternative social media sites with large enough numbers to be analyzed individually (Parler, Rumble, Telegram and Truth Social) express positive overall evaluations of the news experience there.[4. News consumers on BitChute, Gab and Gettr are not analyzed here due to insufficient sample size.] <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">About half or more of those who get news on each of these four alternative social media sites are very or somewhat satisfied with the experience of getting news there \u2013 67% of Rumble news consumers say this, as do 57% for Truth Social, 54% for Telegram and 52% for Parler. In each case, about a quarter or fewer say they are dissatisfied with the news experience on these sites, and the rest give a more neutral assessment.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Majorities of alternative social media news consumers also expect the news and information there to be mostly accurate. That includes about nine-in-ten regular news consumers of Rumble (88%) and Truth Social (87%), 75% on Telegram, and 69% on Parler.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-640-wide\"><a href=\"https:\/\/alpha.pewresearch.org\/pewresearch-org\/journalism\/2022\/10\/06\/americans-are-more-aware-of-some-alternative-social-media-sites-than-others-but-overall-very-few-get-news-there\/pj_2022-10-06_alt-social_1-12\/\"><img data-dominant-color=\"f2f1ef\" data-has-transparency=\"false\" style=\"--dominant-color: #f2f1ef;\" loading=\"lazy\" decoding=\"async\"  srcset=\"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2022\/10\/PJ_2022.10.06_alt-social_1-12-1.png?resize=480,452 480w, https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2022\/10\/PJ_2022.10.06_alt-social_1-12-1.png?resize=782,736 782w, https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2022\/10\/PJ_2022.10.06_alt-social_1-12-1.png?resize=960,903 960w, https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2022\/10\/PJ_2022.10.06_alt-social_1-12-1.png?resize=1200,1129 1200w, https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2022\/10\/PJ_2022.10.06_alt-social_1-12-1.png?resize=1280,1204 1280w\" sizes=\"(max-width: 480px) 480px, (max-width: 782px) 782px, 640px\" height=\"602\" width=\"640\" src=\"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2022\/10\/PJ_2022.10.06_alt-social_1-12-1.png?w=640\" alt=\"A chart showing that Alternative social media news consumers report having generally positive news experiences on these sites\" class=\"wp-image-181434 not-transparent\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Similarly, when it comes to current events, more people who get news on these sites say they help to improve their understanding than say the sites make them more confused. That includes about two-thirds of those who use Rumble (69%), Telegram (68%) and Parler (66%) and 58% of Truth Social news consumers. The portion of news consumers on the four sites who say getting news there makes them more confused about current events is relatively low \u2013 ranging from 11% on Telegram to 17% on Truth Social.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Of the three more established sites asked about, YouTube consistently gets more positive evaluations from Americans who regularly get news there than Facebook and Twitter do from their own news consumers, often at similar levels as the alternative social media sites. The evaluations of Facebook are the lowest among these three, and often lower than the evaluations of the four alternative sites. Evaluations of Twitter tend to fall in the middle.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For example, three-in-ten U.S. adults who get news on Facebook say they are very or somewhat satisfied with the experience of getting news there \u2013 a smaller share than the news consumers who say the same on all four of the alternative social media sites.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Rumble and Truth Social news consumers are more likely than news consumers on both Twitter and Facebook to say that they expect the news there to be mostly accurate. While close to nine-in-ten Rumble (88%) and Truth Social (87%) news consumers say this, closer to about two-thirds or fewer of Twitter (66%) and Facebook (58%) news consumers do.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">News consumers on all four of the alternative social media sites are more likely than those on Facebook to say that news on the site has helped them better understand current events \u2013 31% of Facebook news consumers say this, versus about half or more of news consumers of these four alternative social media sites. And 49% of Twitter news consumers say this, a lower share than two of the alternative social media sites (Rumble and Telegram).<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Finally, YouTube news consumers are in general on par with news consumers on the four alternative social media sites to be satisfied getting news there (53% say this), to expect the news on the site to be accurate (77%) and to say that the news there has helped them better understand current events (60%).<\/p>\n\n\n\n<figure class=\"wp-block-image alignright size-310-wide\"><a href=\"https:\/\/alpha.pewresearch.org\/pewresearch-org\/journalism\/2022\/10\/06\/americans-are-more-aware-of-some-alternative-social-media-sites-than-others-but-overall-very-few-get-news-there\/pj_2022-10-06_alt-social_1-13\/\"><img data-dominant-color=\"efefef\" data-has-transparency=\"false\" style=\"--dominant-color: #efefef;\" loading=\"lazy\" decoding=\"async\"  srcset=\"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2022\/10\/PJ_2022.10.06_alt-social_1-13-1.png?resize=480,1158 480w, https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2022\/10\/PJ_2022.10.06_alt-social_1-13-1.png?resize=620,1496 620w\" sizes=\"(max-width: 480px) 480px, (max-width: 782px) 782px, 640px\" height=\"748\" width=\"310\" src=\"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2022\/10\/PJ_2022.10.06_alt-social_1-13-1.png?w=424\" alt=\"A chart showing that About half or more of alternative social news consumers at least sometimes interact with posts about news and about a third or more post about news at least sometimes\" class=\"wp-image-181433 not-transparent\" \/><\/a><\/figure>\n\n\n\n<h3 data-is-section=\"true\" data-wp-context=\"{&quot;id&quot;:&quot;Many-of-those-who-get-news-on-Parler,-Rumble,-Telegram-and-Truth-Social-interact-with-news-posts;-about-a-third-or-more-post-about-news&quot;}\" data-wp-interactive=\"{&quot;namespace&quot;:&quot;prc-block\\\/table-of-contents&quot;}\" class=\"wp-block-heading\" id=\"Many-of-those-who-get-news-on-Parler,-Rumble,-Telegram-and-Truth-Social-interact-with-news-posts;-about-a-third-or-more-post-about-news\">Many of those who get news on Parler, Rumble, Telegram and Truth Social interact with news posts; about a third or more post about news<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Among Americans who regularly get news on Parler, Rumble, Telegram and Truth Social, about half or more say they engage in such actions as liking, commenting, sharing or replying to news posts on the site at least sometimes.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Of those sites, about two-thirds of regular news consumers on Telegram (67%) and Truth Social (62%) interact with news posts at least sometimes. The same is true of 55% of Parler news consumers and 50% of Rumble news consumers. &nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">And about a third or more of the regular news consumers on these sites at least sometimes post about news themselves, including 50% of Telegram news consumers, 39% on Truth Social, 38% on Parler and 34% on Rumble.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Overall, 6% of U.S. adults say they regularly get news or news headlines from at least one of seven alternative social media sites \u2013 BitChute, Gab, Gettr, Parler, Rumble, Telegram or Truth Social \u2013 according to a Pew Research Center survey conducted May 16-22, 2022. Respondents first were asked whether they had heard of these [&hellip;]<\/p>\n","protected":false},"author":377,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"sub_headline":"","sub_title":"","_prc_public_revisions":[],"_ppp_expiration_hours":0,"_ppp_enabled":false,"ai_generated_summary":"","_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"relatedPosts":[],"reportMaterials":[],"multiSectionReport":[],"package_parts__enabled":false,"package_parts":[],"datacite_doi":"","datacite_doi_citation":"","_prc_seo_qr_attachment_id":0,"spoken_article_player_enabled":true,"displayBylines":true,"footnotes":"","prc_watchers":[],"_prc_fork_parent":0,"_prc_fork_status":"","_prc_active_fork":0,"jetpack_post_was_ever_published":false},"categories":[334,103,330,338,329,282,56,58,307,352,283],"tags":[],"bylines":[],"collection":[],"datasets":[],"level_of_effort":[],"primary_audience":[],"information_type":[],"_post_visibility":[],"formats":[458],"_fund_pool":[],"languages":[],"regions-countries":[],"research-teams":[521,527],"workflow-status":[],"class_list":["post-87576","post","type-post","status-publish","format-standard","hentry","category-digital-news-landscape-1","category-free-speech-press","category-freedom-of-the-press","category-media-polarization","category-misinformation","category-misinformation-online","category-political-discourse","category-politics-media-2","category-social-media","category-social-media-news","category-tech-companies-1","formats-report","research-teams-data-labs","research-teams-journalism"],"label":false,"post_parent":87579,"word_count":2550,"canonical_url":"https:\/\/alpha.pewresearch.org\/pewresearch-org\/data-labs\/2022\/10\/06\/americans-are-more-aware-of-some-alternative-social-media-sites-than-others-but-overall-very-few-get-news-there\/","art_direction":{"A1":{"id":107812,"rawUrl":"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2022\/10\/PJ_22.10.05_AltSocial_featured.png","url":"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2022\/10\/PJ_22.10.05_AltSocial_featured.png?w=564&h=317&crop=1","width":564,"height":317,"caption":"","chartArt":false},"A2":{"id":107812,"rawUrl":"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2022\/10\/PJ_22.10.05_AltSocial_featured.png","url":"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2022\/10\/PJ_22.10.05_AltSocial_featured.png?w=268&h=151&crop=1","width":268,"height":151,"caption":"","chartArt":false},"A3":{"id":107812,"rawUrl":"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2022\/10\/PJ_22.10.05_AltSocial_featured.png","url":"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2022\/10\/PJ_22.10.05_AltSocial_featured.png?w=194&h=110&crop=1","width":194,"height":110,"caption":"","chartArt":false},"A4":{"id":107812,"rawUrl":"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2022\/10\/PJ_22.10.05_AltSocial_featured.png","url":"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2022\/10\/PJ_22.10.05_AltSocial_featured.png?w=268&h=151&crop=1","width":268,"height":151,"caption":"","chartArt":false},"XL":{"id":107812,"rawUrl":"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2022\/10\/PJ_22.10.05_AltSocial_featured.png","url":"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2022\/10\/PJ_22.10.05_AltSocial_featured.png?w=720&h=405&crop=1","width":720,"height":405,"caption":"","chartArt":false},"social":{"id":107812,"rawUrl":"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2022\/10\/PJ_22.10.05_AltSocial_featured.png","url":"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2022\/10\/PJ_22.10.05_AltSocial_featured.png?w=1200&h=628&crop=1","width":1200,"height":628,"caption":"","chartArt":false}},"_embeds":[],"watchers":[],"table_of_contents":[{"id":87579,"title":"The Role of Alternative Social Media in the News and Information Environment","slug":"the-role-of-alternative-social-media-in-the-news-and-information-environment","link":"https:\/\/alpha.pewresearch.org\/pewresearch-org\/data-labs\/2022\/10\/06\/the-role-of-alternative-social-media-in-the-news-and-information-environment\/","is_active":false},{"id":87576,"title":"1. Americans are more aware of some alternative social media sites than others, but overall, very few get news there","slug":"americans-are-more-aware-of-some-alternative-social-media-sites-than-others-but-overall-very-few-get-news-there","link":"https:\/\/alpha.pewresearch.org\/pewresearch-org\/data-labs\/2022\/10\/06\/americans-are-more-aware-of-some-alternative-social-media-sites-than-others-but-overall-very-few-get-news-there\/","is_active":true},{"id":87571,"title":"2. Alternative social media sites frequently identify as free speech advocates","slug":"alternative-social-media-sites-frequently-identify-as-free-speech-advocates","link":"https:\/\/alpha.pewresearch.org\/pewresearch-org\/data-labs\/2022\/10\/06\/alternative-social-media-sites-frequently-identify-as-free-speech-advocates\/","is_active":false},{"id":87569,"title":"3. Prominent accounts on alternative social media sites mostly are individuals, not organizations","slug":"prominent-accounts-on-alternative-social-media-sites-mostly-are-individuals-not-organizations","link":"https:\/\/alpha.pewresearch.org\/pewresearch-org\/data-labs\/2022\/10\/06\/prominent-accounts-on-alternative-social-media-sites-mostly-are-individuals-not-organizations\/","is_active":false},{"id":87588,"title":"4. 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