{"id":191532,"date":"2024-11-18T09:45:27","date_gmt":"2024-11-18T14:46:11","guid":{"rendered":"https:\/\/alpha.pewresearch.org\/pewresearch-org\/?p=191532"},"modified":"2025-11-04T10:22:59","modified_gmt":"2025-11-04T15:22:59","slug":"news-influencers-on-tiktok","status":"publish","type":"post","link":"https:\/\/alpha.pewresearch.org\/pewresearch-org\/journalism\/2024\/11\/18\/news-influencers-on-tiktok\/","title":{"rendered":"8. News influencers on TikTok"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><em>For our latest survey data about news influencers,\u00a0<a href=\"https:\/\/alpha.pewresearch.org\/pewresearch-org\/journalism\/fact-sheet\/news-influencers-fact-sheet\/\">read the \u201cNews Influencers Fact Sheet.\u201d<\/a><\/em><\/p>\n\n\n<div style=\"border-width:1px;padding-bottom:var(--wp--preset--spacing--20);padding-left:var(--wp--preset--spacing--30);padding-right:var(--wp--preset--spacing--30);padding-top:var(--wp--preset--spacing--20);--block-gap: inherit\" class=\"wp-block-prc-block-collapsible has-background has-ui-beige-very-light-background-color has-border-color has-ui-beige-dark-border-color\" id=\"terminology\" data-wp-interactive=\"{&quot;namespace&quot;:&quot;prc-block\\\/collapsible&quot;}\" data-wp-context=\"{&quot;collapsibleId&quot;:&quot;terminology&quot;,&quot;isOpen&quot;:false}\" data-wp-class--is-open=\"context.isOpen\" data-wp-init--scroll-into-view=\"callbacks.onInitScrollIntoView\"><div class=\"wp-block-prc-block-collapsible__title\" data-wp-on--click=\"actions.onClick\"><div>Terminology<\/div><button class=\"wp-block-prc-block-collapsible__icon\"><span data-wp-bind--hidden=\"context.isOpen\"><i class=\"icon icon-library__light icon__circle-plus\"><svg style=\"width: 1em; height: 1em;\"><use xlink:href=\"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/plugins\/prc-icon-library\/build\/icons\/sprites\/light.svg#circle-plus\"><\/use><\/svg><\/i><\/span><span data-wp-bind--hidden=\"!context.isOpen\" hidden><i class=\"icon icon-library__light icon__circle-minus\"><svg style=\"width: 1em; height: 1em;\"><use xlink:href=\"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/plugins\/prc-icon-library\/build\/icons\/sprites\/light.svg#circle-minus\"><\/use><\/svg><\/i><\/span><\/button><\/div><div class=\"wp-block-prc-block-collapsible__content\">\n\n<ul class=\"wp-block-list\">\n<li><strong>News influencers<\/strong> \u2013 People who regularly post about current events and civic issues on social media and have at least 100,000 followers on any of Facebook, Instagram, TikTok, X (formerly Twitter) or YouTube.<\/li>\n\n\n\n<li><strong>Political orientation<\/strong> \u2013 A measure of a news influencer\u2019s partisan or ideological views. A <em>right-leaning news influencer <\/em>is one who publicly expresses that they identify as a Republican or conservative or support Donald Trump in the 2024 presidential election. A <em>left-leaning news influencer<\/em> is one who publicly expresses that they identify as a Democrat, liberal or progressive or support Vice President Kamala Harris (or supported President Joe Biden before he dropped out of the race) in the 2024 election. This information was found in the bio, profile picture, banner image, pinned posts or recent posts on an influencer\u2019s social media account, any personal website or professional page, and prominent media coverage.<\/li>\n\n\n\n<li><strong>Values and identities<\/strong> \u2013 Language or imagery in the bio, profile picture, banner image or pinned posts on an influencer\u2019s social media account that expresses specific beliefs or identities.<\/li>\n\n\n\n<li><strong>News organization affiliation<\/strong> \u2013 An influencer with this affiliation is one who either currently works for or previously worked for a news organization, as well as freelancers who have regularly contributed to news organizations. A news organization can be any news outlet that has a staff and multiple bylines. Researchers considered affiliated influencers to have this background regardless of their news organization\u2019s political orientation, audience size or primary publishing method (digital, TV, print, etc.).<\/li>\n\n\n\n<li><strong>Major social media sites<\/strong> \u2013 The five primary sites we studied, chosen based on audience size and the presence of discussion about news: Facebook, Instagram, TikTok, X (formerly Twitter) and YouTube.<\/li>\n<\/ul>\n\n<\/div><\/div>\n\n\n<figure class=\"wp-block-image alignright size-310-wide\"><a href=\"https:\/\/alpha.pewresearch.org\/pewresearch-org\/?attachment_id=191741\"><img data-dominant-color=\"edecec\" data-has-transparency=\"false\" style=\"--dominant-color: #edecec;\" loading=\"lazy\" decoding=\"async\"  srcset=\"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2024\/11\/PJ_2024.11.18_news-influencers_08-01.png?resize=480,776 480w, https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2024\/11\/PJ_2024.11.18_news-influencers_08-01.png?resize=620,1002 620w\" sizes=\"(max-width: 480px) 480px, (max-width: 782px) 782px, 640px\" height=\"501\" width=\"310\" src=\"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2024\/11\/PJ_2024.11.18_news-influencers_08-01.png?w=620\" alt=\"Bar chart showing similar shares of TikTok news influencers explicitly identify with the political left and right\" class=\"wp-image-191741 not-transparent\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">About an even balance of TikTok news influencers explicitly identify with the political left and right: 25% of TikTok news influencers publicly express a right-leaning political orientation, while 28% lean left.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Influencers were categorized by whether they identify with a political party or ideology or expressed support for the Democratic or Republican presidential candidate in their social media profile, posts, personal website or media coverage.<\/p>\n\n\n\n<div class=\"wp-block-group aligncenter is-style-callout has-ui-beige-very-light-background-color has-background is-layout-flow wp-block-group-is-layout-flow\">\n<h4 class=\"wp-block-heading\" id=\"about-this-chapter\">About this chapter<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">This chapter looks at news influencers on <strong>TikTok.<\/strong> Virtually all of them also have <a href=\"#what-other-sites-are-tiktok-news-influencers-on\">accounts on other sites<\/a>. For analysis of news influencers in general across social media sites, read the <a href=\"https:\/\/alpha.pewresearch.org\/pewresearch-org\/journalism\/2024\/11\/18\/americas-news-influencers\/\">report overview<\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In this report, news influencers are people with large followings on social media sites who regularly post about current events or civic issues. Refer to the <a href=\"https:\/\/alpha.pewresearch.org\/pewresearch-org\/journalism\/2024\/11\/18\/news-influencers-methodology\/\">methodology<\/a> for details.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em><strong>Related: <\/strong><\/em><a href=\"https:\/\/alpha.pewresearch.org\/pewresearch-org\/journalism\/2024\/06\/12\/tiktok-users-experiences-with-news\/\"><em>TikTok users\u2019 experiences with news<\/em><\/a><\/p>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\">TikTok also has a higher share of news influencers (relative to other sites studied) who identify as LGBTQ+ or support LGBTQ+ rights (13%).<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-200-wide\"><a href=\"https:\/\/alpha.pewresearch.org\/pewresearch-org\/?attachment_id=191742\"><img data-dominant-color=\"ececec\" data-has-transparency=\"false\" style=\"--dominant-color: #ececec;\" loading=\"lazy\" decoding=\"async\"  srcset=\"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2024\/11\/PJ_2024.11.18_news-influencers_08-02.png?resize=400,1010 400w\" sizes=\"(max-width: 480px) 480px, (max-width: 782px) 782px, 640px\" height=\"505\" width=\"200\" src=\"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2024\/11\/PJ_2024.11.18_news-influencers_08-02.png?w=400\" alt=\"Bar chart showing more TikTok news influencers express support for Palestinians than for Israelis\" class=\"wp-image-191742 not-transparent\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Meanwhile, more TikTok news influencers express a pro-Palestinian view (9%) than a pro-Israeli viewpoint (2%).<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">These values and identities can be indicated in a variety of ways, whether through words, images or emojis (including flags).<\/p>\n\n\n\n<figure class=\"wp-block-image alignright size-310-wide\"><a href=\"https:\/\/alpha.pewresearch.org\/pewresearch-org\/?attachment_id=191743\"><img data-dominant-color=\"e8e3de\" data-has-transparency=\"false\" style=\"--dominant-color: #e8e3de;\" loading=\"lazy\" decoding=\"async\"  srcset=\"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2024\/11\/PJ_2024.11.18_news-influencers_08-03.png?resize=480,430 480w, https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2024\/11\/PJ_2024.11.18_news-influencers_08-03.png?resize=620,556 620w\" sizes=\"(max-width: 480px) 480px, (max-width: 782px) 782px, 640px\" height=\"278\" width=\"310\" src=\"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2024\/11\/PJ_2024.11.18_news-influencers_08-03.png?w=620\" alt=\"Bar chart showing TikTok news influencers by gender\" class=\"wp-image-191743 not-transparent\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">TikTok news influencers are more evenly split between men (50%) and women (45%) than news influencers on other sites, who tend to be mostly men.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For details on how we coded news influencers by gender, refer to the <a href=\"https:\/\/alpha.pewresearch.org\/pewresearch-org\/journalism\/2024\/11\/18\/news-influencers-methodology\/\">methodology<\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The vast majority of news influencers on TikTok (84%) do not have a background with a news organization. But 16% do have links to the news industry, including people who formerly worked for a news organization (e.g., a newspaper, TV station or news website) but are now independent.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For more details on the differences between influencers with and without a news industry background, read <a href=\"https:\/\/alpha.pewresearch.org\/pewresearch-org\/journalism\/2024\/11\/18\/how-news-influencers-who-have-worked-for-news-organizations-differ-from-those-who-havent\/\">Chapter 4<\/a>.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-200-wide\"><a href=\"https:\/\/alpha.pewresearch.org\/pewresearch-org\/?attachment_id=191744\"><img data-dominant-color=\"e7e5e6\" data-has-transparency=\"false\" style=\"--dominant-color: #e7e5e6;\" loading=\"lazy\" decoding=\"async\"  srcset=\"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2024\/11\/PJ_2024.11.18_news-influencers_08-04.png?resize=400,1146 400w\" sizes=\"(max-width: 480px) 480px, (max-width: 782px) 782px, 640px\" height=\"573\" width=\"200\" src=\"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2024\/11\/PJ_2024.11.18_news-influencers_08-04.png?w=357\" alt=\"Pie chart showing about 8 in 10 TikTok news influencers have not worked in the news industry\" class=\"wp-image-191744 not-transparent\" \/><\/a><\/figure>\n\n\n\n<h3 data-is-section=\"true\" data-wp-context=\"{&quot;id&quot;:&quot;what-are-tiktok-news-influencers-posting-about&quot;}\" data-wp-interactive=\"{&quot;namespace&quot;:&quot;prc-block\\\/table-of-contents&quot;}\" class=\"wp-block-heading\" id=\"what-are-tiktok-news-influencers-posting-about\">What are TikTok news influencers posting about?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">To get a sense of what news influencers are posting about, researchers collected and analyzed all public posts by the 500 news influencers in our sample for three separate weeks: July 15-21, July 29-Aug. 4 and Aug. 19-25.<\/p>\n\n\n\n<figure class=\"wp-block-image alignright size-310-wide\"><a href=\"https:\/\/alpha.pewresearch.org\/pewresearch-org\/?attachment_id=191745\"><img data-dominant-color=\"eeecec\" data-has-transparency=\"false\" style=\"--dominant-color: #eeecec;\" loading=\"lazy\" decoding=\"async\"  srcset=\"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2024\/11\/PJ_2024.11.18_news-influencers_08-05.png?resize=480,836 480w, https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2024\/11\/PJ_2024.11.18_news-influencers_08-05.png?resize=620,1080 620w\" sizes=\"(max-width: 480px) 480px, (max-width: 782px) 782px, 640px\" height=\"540\" width=\"310\" src=\"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2024\/11\/PJ_2024.11.18_news-influencers_08-05.png?w=588\" alt=\"Bar chart showing TikTok news influencers covered a range of topics in summer 2024, but politics rose above the rest\" class=\"wp-image-191745 not-transparent\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">There were many major events related to the election in or around these weeks, including the first assassination attempt on Donald Trump on July 13, the Republican National Convention (RNC) July 15-18, President Joe Biden\u2019s withdrawal from the race July 21 and the Democratic National Convention (DNC) Aug. 19-22.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Among posts by TikTok news influencers that addressed current events and civic issues, 52% were focused on U.S. government, politics or elections.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Other common topics were social issues (including racial issues), international issues, crime, and technology (such as cryptocurrencies).<\/p>\n\n\n\n<h3 data-is-section=\"true\" data-wp-context=\"{&quot;id&quot;:&quot;what-other-sites-are-tiktok-news-influencers-on&quot;}\" data-wp-interactive=\"{&quot;namespace&quot;:&quot;prc-block\\\/table-of-contents&quot;}\" class=\"wp-block-heading\" id=\"what-other-sites-are-tiktok-news-influencers-on\">What other sites are TikTok news influencers on?<\/h3>\n\n\n\n<figure class=\"wp-block-image alignright size-310-wide\"><a href=\"https:\/\/alpha.pewresearch.org\/pewresearch-org\/?attachment_id=191746\"><img data-dominant-color=\"e4e0e1\" data-has-transparency=\"false\" style=\"--dominant-color: #e4e0e1;\" loading=\"lazy\" decoding=\"async\"  srcset=\"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2024\/11\/PJ_2024.11.18_news-influencers_08-06.png?resize=480,480 480w, https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2024\/11\/PJ_2024.11.18_news-influencers_08-06.png?resize=620,620 620w\" sizes=\"(max-width: 480px) 480px, (max-width: 782px) 782px, 640px\" height=\"310\" width=\"310\" src=\"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2024\/11\/PJ_2024.11.18_news-influencers_08-06.png?w=620\" alt=\"Bar chart showing most news influencers on TikTok are also on several other sites\" class=\"wp-image-191746 not-transparent\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">It is very common for news influencers on TikTok to also have accounts on several other social media sites. In fact, more than half (57%) have accounts on four or more other sites in addition to TikTok, while only 11% are on TikTok alone.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">TikTok news influencers are slightly more likely to have an account on Instagram (82%) than any other site. But a majority also have accounts on YouTube (71%) and X, formerly known as Twitter (64%). And half of influencers on TikTok also have a Facebook account.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-200-wide\"><a href=\"https:\/\/alpha.pewresearch.org\/pewresearch-org\/?attachment_id=191747\"><img data-dominant-color=\"e3dfe0\" data-has-transparency=\"false\" style=\"--dominant-color: #e3dfe0;\" loading=\"lazy\" decoding=\"async\"  srcset=\"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2024\/11\/PJ_2024.11.18_news-influencers_08-07.png?resize=400,794 400w\" sizes=\"(max-width: 480px) 480px, (max-width: 782px) 782px, 640px\" height=\"397\" width=\"200\" src=\"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2024\/11\/PJ_2024.11.18_news-influencers_08-07.png?w=400\" alt=\"Bar chart showing most TikTok news influencers are also on Instagram, YouTube, X\" class=\"wp-image-191747 not-transparent\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image alignright size-310-wide\"><a href=\"https:\/\/alpha.pewresearch.org\/pewresearch-org\/?attachment_id=191748\"><img data-dominant-color=\"eae8e9\" data-has-transparency=\"false\" style=\"--dominant-color: #eae8e9;\" loading=\"lazy\" decoding=\"async\"  srcset=\"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2024\/11\/PJ_2024.11.18_news-influencers_08-08.png?resize=480,457 480w, https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2024\/11\/PJ_2024.11.18_news-influencers_08-08.png?resize=620,590 620w\" sizes=\"(max-width: 480px) 480px, (max-width: 782px) 782px, 640px\" height=\"295\" width=\"310\" src=\"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2024\/11\/PJ_2024.11.18_news-influencers_08-08.png?w=620\" alt=\"Bar chart showing some TikTok news influencers have podcasts or newsletters\" class=\"wp-image-191748 not-transparent\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Some TikTok news influencers also engage with their audiences in other ways. Nearly four-in-ten (37%) host a podcast, and 22% produce an email newsletter.<\/p>\n\n\n\n<figure class=\"wp-block-image alignright size-310-wide\"><a href=\"https:\/\/alpha.pewresearch.org\/pewresearch-org\/?attachment_id=191749\"><img data-dominant-color=\"e9e6e6\" data-has-transparency=\"false\" style=\"--dominant-color: #e9e6e6;\" loading=\"lazy\" decoding=\"async\"  srcset=\"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2024\/11\/PJ_2024.11.18_news-influencers_08-09.png?resize=480,561 480w, https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2024\/11\/PJ_2024.11.18_news-influencers_08-09.png?resize=620,724 620w\" sizes=\"(max-width: 480px) 480px, (max-width: 782px) 782px, 640px\" height=\"362\" width=\"310\" src=\"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2024\/11\/PJ_2024.11.18_news-influencers_08-09.png?w=620\" alt=\"Bar chart showing about three-quarters of news influencers on TikTok try to monetize their presence\" class=\"wp-image-191749 not-transparent\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Six-in-ten news influencers on TikTok offer paid subscriptions, often to additional content beyond just videos on TikTok, while four-in-ten solicit donations and a similar share (38%) sell branded merchandise. All told, about three-quarters (74%) seek financial support in at least one of these ways. (TikTok has <a href=\"https:\/\/newsroom.tiktok.com\/en-us\/empowering-creators-and-fostering-communities-with-the-expanded-subscription-feature\">tools to help all creators \u2013 not just news influencers \u2013 monetize content<\/a>.)<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">More than one-in-ten TikTok news influencers (14%) also have a public Discord server where they can further connect with fans and followers.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>News influencers on TikTok stand out from other sites for having a smaller gender gap and being more balanced in political leanings.<\/p>\n","protected":false},"author":675,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"sub_headline":"","sub_title":"","_prc_public_revisions":[],"_ppp_expiration_hours":0,"_ppp_enabled":false,"ai_generated_summary":"","_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"relatedPosts":[],"reportMaterials":[],"multiSectionReport":[],"package_parts__enabled":false,"package_parts":[],"_prc_fork_parent":0,"_prc_fork_status":"","_prc_active_fork":0,"datacite_doi":"","datacite_doi_citation":"","_prc_seo_qr_attachment_id":0,"spoken_article_player_enabled":true,"displayBylines":true,"footnotes":"","prc_watchers":[],"jetpack_post_was_ever_published":false},"categories":[2835,332,2834,327,274,307,352],"tags":[],"bylines":[],"collection":[2367],"datasets":[2787],"level_of_effort":[],"primary_audience":[],"information_type":[],"_post_visibility":[],"formats":[458],"_fund_pool":[2389],"languages":[],"regions-countries":[515],"research-teams":[527],"workflow-status":[],"class_list":["post-191532","post","type-post","status-publish","format-standard","hentry","category-influencers","category-media-industry","category-news-influencers","category-politics-media-1","category-politics-online","category-social-media","category-social-media-news","collection-pew-knight-initiative","datasets-american-trends-panel-wave-150","formats-report","regions-countries-united-states","research-teams-journalism"],"label":false,"post_parent":191502,"word_count":899,"canonical_url":"https:\/\/alpha.pewresearch.org\/pewresearch-org\/journalism\/2024\/11\/18\/news-influencers-on-tiktok\/","art_direction":{"A2":{"id":192669,"rawUrl":"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2024\/11\/PJ_2024.11.18_news-influencers_crop.png","url":"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-content\/uploads\/sites\/20\/2024\/11\/PJ_2024.11.18_news-influencers_crop.png?w=268&h=151&crop=1","width":268,"height":151,"caption":"Pew Research Center illustration; 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News influencers on Instagram","slug":"news-influencers-on-instagram","link":"https:\/\/alpha.pewresearch.org\/pewresearch-org\/journalism\/2024\/11\/18\/news-influencers-on-instagram\/","is_active":false},{"id":191532,"title":"8. News influencers on TikTok","slug":"news-influencers-on-tiktok","link":"https:\/\/alpha.pewresearch.org\/pewresearch-org\/journalism\/2024\/11\/18\/news-influencers-on-tiktok\/","is_active":true},{"id":191534,"title":"9. News influencers on X (formerly Twitter)","slug":"news-influencers-on-x-formerly-twitter","link":"https:\/\/alpha.pewresearch.org\/pewresearch-org\/journalism\/2024\/11\/18\/news-influencers-on-x-formerly-twitter\/","is_active":false},{"id":191536,"title":"10. 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