{"id":4731,"date":"2015-04-27T15:44:09","date_gmt":"2015-04-27T20:44:09","guid":{"rendered":"https:\/\/alpha.pewresearch.org\/pewresearch-org\/chart\/banner-ads-still-dominate-display-but-video-ads-catching-up-2\/"},"modified":"2024-04-13T22:40:25","modified_gmt":"2024-04-14T03:40:25","slug":"banner-ads-still-dominate-display-but-video-ads-catching-up-2","status":"publish","type":"chart","link":"https:\/\/alpha.pewresearch.org\/pewresearch-org\/chart\/banner-ads-still-dominate-display-but-video-ads-catching-up-2\/","title":{"rendered":"Banner Ads Still Dominate Display, But Video Ads Catching Up"},"content":{"rendered":"<table class=\"pew-chart\">\n<thead>\n<tr>\n<th>Year<\/th>\n<th>Banner Ads<\/th>\n<th>Video Ads<\/th>\n<th>Rich Media<\/th>\n<th>Sponsorship<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>2008<\/td>\n<td>4.6<\/td>\n<td>0.6<\/td>\n<td>1.9<\/td>\n<td>0.6<\/td>\n<\/tr>\n<tr>\n<td>2009<\/td>\n<td>5.06<\/td>\n<td>1.02<\/td>\n<td>1.51<\/td>\n<td>0.37<\/td>\n<\/tr>\n<tr>\n<td>2010<\/td>\n<td>6.23<\/td>\n<td>1.42<\/td>\n<td>1.54<\/td>\n<td>0.72<\/td>\n<\/tr>\n<tr>\n<td>2011<\/td>\n<td>7.55<\/td>\n<td>2<\/td>\n<td>1.65<\/td>\n<td>1.12<\/td>\n<\/tr>\n<tr>\n<td>2012<\/td>\n<td>8.56<\/td>\n<td>2.89<\/td>\n<td>1.79<\/td>\n<td>1.54<\/td>\n<\/tr>\n<tr>\n<td>2013<\/td>\n<td>9.72<\/td>\n<td>3.82<\/td>\n<td>2.64<\/td>\n<td>1.5<\/td>\n<\/tr>\n<tr>\n<td>2014<\/td>\n<td>10.9<\/td>\n<td>5.96<\/td>\n<td>3.73<\/td>\n<td>1.77<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n\n<p class=\"chart_credits wp-block-paragraph\">Source: eMarketer. \u201cUS Ad Spending Forecast.\u201d October 2012, December 2013, December 2014. \u201cMobile Advertising Goes Mainstream,\u201d October 2011. \u201cMobile Advertising and Marketing: Past the Tipping Point,\u201d October 2010.<\/p>","protected":false},"author":131,"featured_media":0,"template":"","meta":{"sub_headline":"","sub_title":"","_prc_public_revisions":[],"_ppp_expiration_hours":0,"_ppp_enabled":false,"ai_generated_summary":"","design_slug":"","canonical_parent_id":0,"datacite_doi":"","datacite_doi_citation":"","_prc_seo_qr_attachment_id":0,"footnotes":"","_prc_fork_parent":0,"_prc_fork_status":"","_prc_active_fork":0},"categories":[],"chart_type":[],"datasets":[],"level_of_effort":[],"primary_audience":[],"information_type":[],"class_list":["post-4731","chart","type-chart","status-publish","hentry"],"label":false,"post_parent":0,"word_count":31,"canonical_url":"https:\/\/alpha.pewresearch.org\/pewresearch-org\/chart\/banner-ads-still-dominate-display-but-video-ads-catching-up-2\/","_embeds":[],"table_of_contents":[],"datacite_doi":"","prc_seo_data":{"title":"Banner Ads Still Dominate Display, But Video Ads Catching Up","description":"Year Banner Ads Video Ads Rich Media Sponsorship 2008 4.6 0.6 1.9 0.6 2009 5.06 1.02 1.51 0.37 2010 6.23 1.42 1.54 0.72 2011 7.55 2 1.65 1.12 2012 8.56&hellip;","og_title":"Banner Ads Still Dominate Display, But Video Ads Catching Up","og_description":"","schema_type":"WebPage","noindex":false,"canonical_url":"","primary_terms":[],"custom_schema":[],"og_image":0,"indexnow_submitted_at":null,"gsc_index_status":null},"prepublish_checks":{},"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-json\/wp\/v2\/chart\/4731","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-json\/wp\/v2\/chart"}],"about":[{"href":"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-json\/wp\/v2\/types\/chart"}],"author":[{"embeddable":true,"href":"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-json\/wp\/v2\/users\/131"}],"version-history":[{"count":1,"href":"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-json\/wp\/v2\/chart\/4731\/revisions"}],"predecessor-version":[{"id":33708,"href":"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-json\/wp\/v2\/chart\/4731\/revisions\/33708"}],"wp:attachment":[{"href":"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-json\/wp\/v2\/media?parent=4731"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-json\/wp\/v2\/categories?post=4731"},{"taxonomy":"chart_type","embeddable":true,"href":"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-json\/wp\/v2\/chart_type?post=4731"},{"taxonomy":"datasets","embeddable":true,"href":"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-json\/wp\/v2\/datasets?post=4731"},{"taxonomy":"level_of_effort","embeddable":true,"href":"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-json\/wp\/v2\/level_of_effort?post=4731"},{"taxonomy":"primary_audience","embeddable":true,"href":"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-json\/wp\/v2\/primary_audience?post=4731"},{"taxonomy":"information_type","embeddable":true,"href":"https:\/\/alpha.pewresearch.org\/pewresearch-org\/wp-json\/wp\/v2\/information_type?post=4731"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}