Numbers, Facts and Trends Shaping Your World

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  • report

    McDonald’s and Starbucks: 43% Yin, 35% Yang

    In the smackdown between Big Macs and caffe lattes, Americans manage to typecast themselves by just about every demographic and ideological characteristic under the sun.

  • report

    Teens and Gaming Data Set Posted

    The data set for our 2008 survey on teens, gaming and civic engagement is now posted for download on our site.

  • report

    Who Moves? Who Stays Put? Where’s Home?

    Most Americans have moved to a new community at least once in their lives, although a notable number — nearly four-in-ten — have never left the place in which they were born.

  • short reads

    Not So Silent Nights

    Fully 87% of Americans are not at all bothered by Christmas music in stores and public places.

  • report

    The Future of the Internet III

    A survey of experts shows they expect major tech advances as the phone becomes a primary device for online access, voice-recognition improves, and the structure of the Internet itself improves. They disagree about whether this will lead to more soci…

  • report

    Adult Gamers in Action

    CBS News found adult gamers to illustrate their coverage of our study (and “White Wedding” will never be the same for me).

  • report

    Adults and Video Games

    Over half of American adults play video games, and four in five young adults play games. Computers are the most popular gaming device, though young adults prefer gaming consoles. Virtual worlds only draw a small crowd.

  • presentation

    Teens, Video Games and Civics: What the Research is Telling Us

    In this presentation, Amanda discusses the Teens, Video Games and Civics report in-depth. She covers the basic demographics of teen gamers and the game-playing habits of American youth, as well as the social nature of game play and the relationshi…

  • report

    Networked Families

    The internet and cell phones have become central components of modern family life. Among all household types, the traditional nuclear family has the highest rate of technology usage and ownership.

  • report

    Modding: Games and Web 2.0

    When scholars discuss elements of gaming that hold promise for engaging youth and connecting games to learning, one thing they often point to is modding.

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