Numbers, Facts and Trends Shaping Your World

Politics & Media


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    Public Sees Candidates Focusing on Economy

    Summary of Findings Public interest in economic news remained high last week as 40% of Americans followed news about the condition of the U.S. economy very closely. Nearly one-in-four Americans (23%) listed the economy as the single news story they were following more closely than any other, placing it second only to the presidential campaign. […]

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    Internet’s Broader Role in Campaign 2008

    Summary of Findings The internet is living up to its potential as a major source for news about the presidential campaign. Nearly a quarter of Americans (24%) say they regularly learn something about the campaign from the internet, almost double the percentage from a comparable point in the 2004 campaign (13%). Moreover, the internet has […]

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    The Internet Gains in Politics

    The internet is living up to its potential as a major source for news about the presidential campaign. Nearly a quarter of Americans (24%) say they regularly learn something about the campaign from the internet, almost the double the percentage from …

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    Intense Iowa Coverage Leads Many to Say “Too Much”

    Summary of Findings In the wake of his victory in the Jan. 3 Iowa caucuses, Barack Obama for the first time supplanted Hillary Clinton as the most visible presidential candidate. Overall, 38% of Americans say they heard the most about Obama in the days immediately after the caucuses (Jan. 4-7), while 28% named Clinton as […]

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    Oprah Boosts Obama’s Visibility

    Summary of Findings Oprah Winfrey’s well-publicized appearances with Barack Obama have raised Obama’s visibility, especially among African Americans. Roughly a quarter of Americans (26%) say they have heard more about Obama recently than any other presidential candidate, up from just 10% in November. Meanwhile, though Hillary Clinton remains the most visible candidate overall, the proportion […]