Beyond Red vs. Blue: The Political Typology
Our typology sorts the public into nine groups based on their political and cultural values, not their party – painting a picture of American politics with far more than two colors.
Numbers, Facts and Trends Shaping Your World

Baxter Oliphant is a senior researcher at Pew Research Center, where he focuses on U.S. politics and policy research including partisan polarization, trust in government, gun policy and U.S. foreign policy. He received doctoral and master’s degrees in politics from Princeton University and holds a bachelor’s degree from Brigham Young University. His dissertation explored the impact of moral judgments on U.S. presidential elections. Before graduate school, he worked in political polling for campaigns and industry groups. Oliphant is a member of the American Association for Public Opinion Research and the American Political Science Association.