---
"title": "Quick Study"
"description": "Voters give Obama's campaign higher marks than McCain's."
"date": "2008-07-29"
"authors":
  -
    "name": "Russell Heimlich"
    "job_title": "Former web developer"
    "link": "https://alpha.pewresearch.org/pewresearch-org/staff/russell-heimlich/"
"url": "https://alpha.pewresearch.org/pewresearch-org/short-reads/2008/07/29/quick-study/"
---

# Quick Study

When asked to grade the presidential campaigns’ voter outreach, a solid 56% give Obama’s campaign an A or B, while only 32% say the same of McCain’s campaign. Obama’s grades are the highest of any candidate over the past four elections. In June 2004, for example, just 39% gave Bush’s efforts an A or B; even fewer gave high grades to Kerry’s campaign (31%). McCain scores lower than Bush ever did, but higher than Dole in 1996. [Read More](https://alpha.pewresearch.org/pewresearch-org/pubs/893/obama-mccain-july)