Unique visitors of newspaper websites
Average monthly unique visitors to the top 50 U.S. newspapers by circulation
Source: Comscore Media Metrix® Multi-Platform, US, Unique Visitors, October-December 2014-2020.
Note: For each year, the average traffic for each website for October/November/December was calculated; the data point represents the overall average of those numbers. Analysis is of the top 49 newspapers by average Sunday circulation for Q3 2015-2020, according to Alliance for Audited Media data, with the addition of The Wall Street Journal. For each newspaper, the Comscore entity matching its homepage URL was analyzed.
PEW RESEARCH CENTER
Unique visitors of newspaper websites
Average monthly unique visitors to the top 50 U.S. newspapers by circulation
| Year (Q4) | Average monthly unique visitors |
|---|---|
| 2014 | 8,233,544 |
| 2015 | 9,709,071 |
| 2016 | 11,734,536 |
| 2017 | 11,527,744 |
| 2018 | 11,600,124 |
| 2019 | 12,149,197 |
| 2020 | 13,866,542 |
Source: Comscore Media Metrix® Multi-Platform, US, Unique Visitors, October-December 2014-2020.
Note: For each year, the average traffic for each website for October/November/December was calculated; the data point represents the overall average of those numbers. Analysis is of the top 49 newspapers by average Sunday circulation for Q3 2015-2020, according to Alliance for Audited Media data, with the addition of The Wall Street Journal. For each newspaper, the Comscore entity matching its homepage URL was analyzed.
PEW RESEARCH CENTER
