Visit duration of newspaper websites
Average minutes per visit for the top 50 U.S. newspapers by circulation
Year (Q4) | Average minutes per visit |
---|---|
2014 | 2.59 |
2015 | 2.59 |
2016 | 2.45 |
2017 | 2.44 |
2018 | 2.32 |
2019 | 2.10 |
2020 | 1.82 |
Source: Comscore Media Metrix® Multi-Platform, US, Average Minutes Per Visit, October-December 2014-2020.
Note: For each year, the average minutes per visit for each website for October/November/December was calculated; the data point represents the overall average of those numbers. Analysis is of the top 49 newspapers by average Sunday circulation for Q3 2015-2020, according to Alliance for Audited Media data, with the addition of The Wall Street Journal. For each newspaper, the Comscore entity matching its homepage URL was analyzed.
PEW RESEARCH CENTER