Numbers, Facts and Trends Shaping Your World

Newspapers: Change in advertising and circulation revenue, year over year (2016)

Year Advertising Circulation
2007 -7.3% -2.3%
2008 -14.9% -0.6%
2009 -26.6% -0.2%
2010 -6.6% -2.4%
2011 -7.0% -0.9%
2012 -5.9% 5.0%
2013 -6.8% 1.8%
2014 -6.4% 1.0%
2015 -7.8% 1.2%

Note: If company owns additional media properties, revenue for only the newspaper/ publishing unit was used. Source: Year-end SEC filings of publicly traded newspaper companies. “State of the News Media 2016”

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